Pictures from the 2010 Click It or Ticket Kickoff Event on May 3 in Austin and other events!
Upcoming CIOT Events:
May 3- Austin- Long Center
May 7- Houston- Discovery Green
May 8- Beaumont
May 10- Atlanta- Waskon Tourist Center
May 12- Wichita Falls- Holiday Inn next to the Falls
May 13- Dallas/ Fort Worth- Arlington Circle
May 23- San Antonio- Alamo
May 27- Brownsville
May 31- Arlington- Six Flags Teen Events
2010 Click It or Ticket Enforcement Information Materials for Law Enforcement Page 1 Page 2
The Program and The Law
Texans are using their safety belts more than ever before. Based on statewide surveys completed by the Texas Transportation Institute, a record high 91.83 percent of Texans buckled up in 2007 compared to the 90.44 during 2006. Before Click It or Ticket (CIOT) enforcement and public education efforts began in Texas in 2002, only 76.1 percent of Texans buckled up. The current 91.83 percent safety belt usage translates into an estimated 1,600 fewer Texans killed in traffic crashes and an estimated 37,600 fewer injuries on Texas roadways since Click It or Ticket began. Since 2001, the use of safety belts in our state has saved the State of Texas and society an estimated $6.66 billion in wage and productivity losses, medical expenses, administrative expenses, motor vehicle damage, employer costs, taxes, insurance premiums, travel delays and a measure of the value of lost quality of life.We will once again be conducting our annual Click It or Ticket campaign during May for the Memorial Day holiday period. Our goal for 2008 is to increase safety belt usage to at least 92.5%
The Facts
In 2005, of the 2526 passengers killed in crashes 1190 were unrestrained (see attached PDF) FARS 2005 Report
The Media
Television, radio, print, and billboard advertising of Click It or Ticket will begin in late April and run through the middle of June. The goal of advertising is to raise Texans awareness of the Safety Belt law and the consequences of not buckling up. An aggressive, coordinated, highly publicized campaign will send a strong message that everyone must be buckled up.
If there is any information that would assist you in helping target a certain population or community please Email us us and we can get that information to you.
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